Cookie Policy

This Cookie Policy explains how Trakm8 Ltd. and its affiliates, including without limitation companies within the Trakm8 Group (collectively “Trakm8”, “we”, “us”, and “ours”), use cookies and similar technologies to recognise you when you visit our Websites, including without limitation https://www.trakm8.com/ , http://buy.trakm8.com/ and https://www.trakm8.cz/ as well as any successor URLs, mobile or localised versions and/or mobile applications (Apps). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

Updates to this Policy

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

What are cookies?

Cookies and tracking technologies are used by a majority of websites. They help us to provide you with a smoother user experience, for example, by recognising computers that have visited our websites previously, remembering your preferences, identifying popular articles and arranging the content as appropriately as possible. Some cookies also help you to move around our websites, use their features and improve your user journey.

Cookies are small data files that are placed on your computer or mobile device when you visit a website, mobile app or use an online platform. Cookies are widely used by online service providers to facilitate and help to make the interaction between users and websites, mobile apps and online platforms faster and easier, as well as to provide reporting information.

Third party cookies enable third party features or functionality to be provided on or through the Website and/or App and/or Platform (e.g. like embedded video and analytics). The parties that set these third party cookies can recognise your computer or device both when it visits a Trakm8 website and/or App and/or Platform and also when it visits certain other websites, apps or platforms.

You can find more general information about cookies at:

www.allaboutcookies.org or https://www.google.com/policies/technologies/cookies/

Why do we use cookies?

Our site uses cookies, as almost all websites do, to help provide you with the best possible experience.

Some cookies are required for technical reasons in order for our Websites and/or App and/or platform to operate, and we refer to these as “essential” or “strictly necessary” cookies.

Other cookies also enable us to track and target the interests of our users to enhance the experience on our Websites and/or App and/or Platform. Third parties serve cookies through our Websites and/or App and/or Platform for analytics and other purposes. This is described in more detail below.

Our cookies help us:

• Make our website work as you’d expect
• Improve the speed/security of the site
• Allow you to share pages with social networks like Facebook
• Continuously improve our website for you
• Make our marketing more efficient

We do not use cookies to:

• Collect any personally identifiable information (without your express permission)
• Collect any sensitive information (without your express permission)
• Pass data to advertising networks
• Pass personally identifiable data to third parties

Granting us permission to use cookies

If the settings on your software that you are using to view this website (your browser) are adjusted to accept cookies we take this, and your continued use of our website, to mean that you are fine with this. Should you wish to remove or not use cookies from our site you can learn how to do this below, however doing so will likely mean that our site will not work as you would expect.

More about our Cookies

Essential Cookies

We use cookies to make our website work including:
• Determining if you are logged in or not
• Remembering your search settings

There is no way to prevent these cookies being set other than to not use our site.

Cookie NameProviderPurpose
CONSENT.google.comManaging consent for cookies
PHPSESSIDswift.trakm8.netFor support of Trakm8 SWIFT portal
Mobileswift.trakm8.netFor support of Trakm8 SWIFT portal

Marketing, Analytics and Visitor Statistics Cookies

We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (e.g. Mac or Windows which helps to identify when our site isn’t working as it should for particular technologies), how long they spend on the site, what page they look at etc. This helps us to continuously improve our website. These so called “analytics” programs also tell us how people reached this site (e.g. from a search engine) and whether they have been here before.

We use:

  • Google Analytics
  • Pardot
  • Bing
Cookie NameProviderPurpose
trakm8_ads.trakm8.comUsed to indicate when a visit is initiated via an advert
NID.google.comContains a unique ID Google uses to remember your preferences and other information
IDE.doubleclick.netOne of the main advertising cookies on non-Google sites – stored in browsers under the domain doubleclick.net.
visitor_idPardot.comUnique visitor ID and the unique identifier for your account
pi_opt_inPardot.comTracks whether the visitor opts in or out of tracking.
pardotPardot.comSet when you’re logged in as a Pardot user
vuid.vimeo.comFor support of Vimeo video
MUID.bing.comIdentifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics and other operational purposes.
MUIDBbat.bing.comIdentifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics and other operational purposes.
_dc_gtm_UA-10228852-2.trakm8.comUsed by Google Tag Manager to control the loading of a Google Analytics script tag
_ga.trakm8.comRegisters a unique ID that is used to generate statistical data on how the visitor uses the website
_gid.trakm8.comRegisters a unique ID that is used to generate statistical data on how the visitor uses the website
_gat.trakm8.comUsed to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_
ajs_anonymous_id.trakm8.comThese cookies are used to record the amount of people that visit our site, and track whether you’ve visited before.
ajs_group_id.trakm8.comThese cookies are used to record the amount of people that visit our site, and track whether you’ve visited before.
GPS.youtube.comFor support of YouTube video
PREF.youtube.comFor support of YouTube video
VISITOR_INFO_LIVE.youtube.comFor support of YouTube video
YSC.youtube.comFor support of YouTube video
IRPages2_SessionIrpages2.eqs.comFor support of search function within regulatory news
TS01050ea6Irpages2.eqs.comFor support of search function within regulatory news

Google Analytics

We make use of Google Analytics, a web analytics service provided by Google, Inc (“Google”). Google Analytics uses cookies, which are text files placed on your computer, to help the website analyse how users use the site. The information generated by the cookie about your use of the website (including your IP address) will generally be transmitted to and stored by Google on servers in the United States. In case of activation of the IP anonymisation, Google will truncate / anonymise the last octet of your IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA, where it will be abbreviated. At the request of the website provider, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. Your IP address will not be associated with other Google data. You may refuse the use of cookies by selecting the appropriate settings on your browser; however, please note that if you do this, you may not be able to use the full functionality of this website. In addition, you can prevent Google’s collection and use of the data (cookies and IP address), as well as the processing of this data by Google, by downloading and installing the browser plug-in available from the following link:

https://tools.google.com/dlpage/gaoptout?hl=en-GB

Please note that on this website, Google Analytics code is supplemented by anonymizeIP to ensure an anonymized collection of IP addresses (so called IP-masking). Further information concerning the terms and conditions of use and data privacy can be found at

http://www.google.com/analytics/terms/gb.html or at https://policies.google.com/?hl=gb&gl=de

Pardot

Pardot cookies are also used. Pardot cookies track visitor and prospect activities on your website and landing pages by setting cookies on users web browsers. Cookies are configured to remember preferences, such as form fields, when a visitor returns to your site. Pardot also sets a cookie for logged-in users to maintain the session and to remember table filters.

Pardot sets first-party cookies for tracking purposes and sets third-party cookies for redundancy. Using first-party and third-party cookies together is standard in the marketing automation industry. Pardot cookies do not store personally identifying information, but rather a unique identifier only. Pardot sets first-party cookies on your tracker subdomains and Pardot domains. Pardot uses third-party cookies on https pages and when your account lacks a tracker subdomain configuration.

Microsoft / Bing

You can also make choices about the collection and use of your data by Microsoft. You can control your personal data that Microsoft has obtained, and exercise your data protection rights, by contacting Microsoft or using various tools we provide. In some cases, your ability to access or control your personal data will be limited, as required or permitted by applicable law. How you can access or control your personal data will also depend on which products you use.

For example, you can:

• Control the use of your data for interest-based advertising from Microsoft by visiting our opt-out page.

• Choose whether you wish to receive promotional emails, SMS messages, telephone calls and post/mail from Microsoft.

• Access and clear some of your data through the Microsoft privacy dashboard.

Not all personal data processed by Microsoft can be accessed or controlled via the tools above. If you want to access or control personal data processed by Microsoft that is not available via the tools above or directly through the Microsoft products you use, you can always contact Microsoft at the address in the How to contact us section or by using our web form.

What about other tracking technologies, like web beacons?

Cookies are not the only way to recognise or track visitors to a website and/or mobile app and/or platform. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our Websites and/or App and/or platform. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

Turning Cookies Off

You can usually switch cookies off by adjusting your browser settings to stop it from accepting cookies. Doing so however will likely limit the functionality of a large proportion of the world’s websites (including ours) as cookies are a standard part of most modern websites.

The links below provide information on disabling cookies in the most common internet browsers:

Managing Cookies in Google Chrome
Managing Cookies in Mozilla Firefox
Managing Cookies in Microsoft Explorer

For other internet browsers, please refer to the relevant product documentation or website.

The following links provide information on limiting the use of advertising cookies on your PC.

EU based Network Advertising Initiative: Your Online Choices

US based Digital Advertising Alliance: https://www.Aboutads.info/choices or Network Advertising Initiative: http://www.networkadvertising.org/choices

Remember: turning off behavioural advertising does NOT mean that there will no more advertising appearing during your use of the internet. However, the advertising that you do see is likely to be less relevant to your interests.

Trakm8 Group Cookie Notice – Issue 1.5

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